A playbook in action
Tell Claude the story — it carries you to a finished carousel
One playbook, the whole loop. Say what you’re selling and the story you want told, and react to sketched storyboards on a live preview. Claude argues the right swipe-story format, produces the cards in order — including the seamless Continuous Boards, born as one wide artwork — animates a cover, and stages the winners into a real campaign. Publish is one ask away.
New here? Connecting Claude takes about a minute →The loop, in four moves
Sketching and iterating on storyboards is the cheap layer — producing the finished cards is the step you choose.
Step 1 · You brief
Say the story — Claude sketches the swipe
Tell Claude what you’re selling and what the carousel should argue (drop the photos right in the chat). It picks the swipe-story format that fits, tells you why, and hands back three complete storyboards sketched card by card — you judge the story before anything renders.
The whole brief — one message
“A carousel for our linen sun dress — light, fits every figure, $68 in three colorways. Here are the product shots.”
Claude is your creative director
Asks what you're selling and what the carousel should argue, then picks a swipe-story format built for the scroll and tells you why it fits — before anything renders.
Hands you three complete stories, sketched card by card in swipe order — you judge the plan, not a finished render, and pick the one worth producing.
Attach your shots (uploads work right in the chat) and the real item — shape, colour, label, logo — carries every card. Connect a store and your real names and prices ride along; it never invents a price.
Step 2 · You iterate, then produce
Judge the plan — then produce the one you approve
Three storyboards land as card-by-card sketches — genuinely different stories for the same product. Say what you want in plain English, or draw on the exact spot; the copy you type is exact. Sketching and iterating is the cheap layer, so you refine freely. Producing the finished cards is the step you choose — priced and asked before it fires, and a Continuous Board renders as one seamless piece, then arrives as cards in swipe order.
The preview page · three sketched storyboards
sketched card by card · iterate freely · produce the one you approve
Refine the storyboard — the plan updates
“Swap card 3's headline to “Weightless. All day.””
“Make board B a Continuous Board — one seamless piece.”
“Circle the model — “the same person on every card.””
“Tighten it to four cards, sharper hook.”
Step 3 · You animate the cover
One click — a card becomes a scroll-stopping cover
Pick any finished card and hit Animate. In about two minutes it becomes a short video that moves through quick scenes and then settles back onto the exact still card — so the feed sees motion, the carousel takes over, and the viewer is already swiping.
Click Animate, wait a moment, and the card is a video — no editor, no timeline, no export chain.
The cover is the scroll-stopper — animate it and the carousel earns its swipe in the feed.
Step 4 · You publish — in swipe order
Heart the winner, and the carousel is campaign-ready
Every produced card carries a heart. Heart the keepers and they stage into a real campaign on the brand kit — in swipe order, ready to publish to your connected platforms. Touching your ad account is always offered, priced, and asked once.
Heart → campaign → publish
“Stage the whole board to my Summer Launch campaign, keep the card order, and publish the carousel to Meta.”
Your platforms — connected once on the kit
Built as one story — not a stack of images
The swipe is the reveal. A carousel that reads as one piece — especially a Continuous Board born whole — is what a stack of separately-generated cards can never be.
Born whole, not card by card
Continuous Board formats create the whole carousel as one wide artwork, then cut it into cards — a shape bridges two cards, a rail runs the story, one gradient carries the swipe. That lock is impossible when cards are made one at a time.
The same model, every card
One creation means one person, one light, one wardrobe across the whole story — no card-to-card casting drift. Faces and copy always stay safely inside their own card.
Change the plan, not the render
You refine sketched storyboards — draw a note, tighten the hook, fix a line — and the copy you type is exact, character for character. You only commit to a render once the story is right.
Order is the story
Cards carry their swipe position from storyboard to campaign, so the sequence you approved is the sequence that publishes. The carousel arrives whole, not as loose images to re-order.
Named for the moment you’re in
Every one is a ready-to-run playbook — say the name, or just describe the carousel you want and Claude picks the right starting point.
Say what you're selling and Claude argues the swipe-story format, sketches three storyboards, and produces the finished cards in order once you approve.
The signature move — your carousel born as one wide artwork and cut into cards, so a shape bridges two cards and one design carries the whole swipe.
A shelf as a swipe — Claude pulls your real products (Shopify names and prices ride along), lines them up, and closes on shop-the-range.
One model wears every look across the cards — a lookbook swipe with no card-to-card casting drift, because the board is created as one piece.
A narrative swipe — hook, build, payoff, each card its own beat, sketched as a storyboard you approve before it renders.
Stage the approved cards into a campaign in swipe order and publish to Meta carousel and TikTok — priced and asked, straight from the brand kit.
This is one lane. The playbook idea runs the whole agency.
Creative, intelligence, and account work — over 150 playbooks, all run by talking to Claude, all on your brand. Carousel Ads is just what it looks like up close.